ITDC develops spaces for artists' expression to attract tourists

Nusa Dua (National Archipelagic Wire) - BUMN PT Indonesian Tourism Development (Persero) or ITDC is developing a space for expression of local artists through new cultural attractions in the tourist area of ​​The Nusa Dua, Badung Regency to increase the experience and attraction of tourists.

What Has Opened

"Tourists get a quality and authentic experience and this has the potential to extend their stay," said General Manager I Made Agus Dwiatmika in Nusa Dua, Badung Regency, Friday.

The new cultural attraction is entitled Cipta Rwa Loka which is inspired by the philosophy of the people of the Island of the Gods, Rwa Bhineda or two different but complementary things in life and elevates the meaning of balance.

The name Cipta Rwa Loka represents three main meanings, namely Cipta as human awareness and creative power.

Rooms, Wellness & Architectural Highlights

Then Rwa as a symbol of duality, and Loka as a living space where all these dynamics take place, thus inviting the audience to feel the harmony between Balinese tradition and modernity.

Through a combination of choreography, music, artistic costumes and visual technology, the attraction presents a performance experience that combines cultural values, spirituality and creative innovation.

The appearance of dozens of adult and child artists for around 45 minutes also became a magnet with colorful lighting during the performance at the Taksu Arts Stage, Peninsula Island, The Nusa Dua, Badung starting at 19.00 WITA.

Location, Setting & Neighborhood Access

Apart from that, contemporary art creations not only provide entertainment to tourists but also introduce Balinese art and philosophy in a more modern package.

"Cultural activation not only adds to the quality of the tourist experience, but also encourages creative economic growth, cultural preservation, and the creation of shared value for society," he added.

Cipta Rwa Loka is the latest work from the Balinese arts and culture community, Naluri Manca, which was founded in 2020.

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